MSc Digital Marketing & Data Analytics
Jaijeet Unkule
Driving digital marketing execution through content strategy, cross-channel campaigns, and performance tracking. Ready to support European marketing teams with hands-on adaptability and structured growth.
40% Social Growth Contribution • 50+ Content Assets Created • Multi-Market (India, US, France)
Expertise Tracks
Core focus areas driving marketing success
Campaign Execution & Operations
Supporting end-to-end marketing workflows and tracking measurable success.
- Campaign Rollout: Assisting with the structured execution of cross-channel marketing initiatives.
- Performance Tracking: Utilizing GA4 and Excel dashboards to continuously monitor user engagement.
- Reporting & Insights: Translating daily performance metrics into clear, actionable reports for the team.
- Team Collaboration: Seamlessly coordinating between product, sales, and marketing stakeholders.
Brand & Communications Support
Ensuring consistent messaging and brand alignment across all digital touchpoints.
- Content Planning: Structuring and maintaining editorial calendars to ensure consistent publication.
- Brand Consistency: Designing and publishing content that adheres seamlessly to established brand guidelines.
- Asset Production: Creating compelling, on-brand graphics to support weekly communication objectives.
- Internal Communications: Assisting team communication flows by providing reliable data and reporting.
Social Media & Community Growth
Developing highly engaging content optimized for community interaction.
- Content Creation: Designed, wrote, and optimized over 50 high-performing social media assets.
- Multi-Platform Management: Handling the end-to-end scheduling and distribution of short-form content.
- Engagement Analysis: Utilizing analytics dashboards to extract insights and refine future content strategies.
Experience
Professional Experience & Marketing Execution
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Marketing Intern
The Center for Nonviolent Communication
May 2025 – Aug 2025Executed digital content initiatives aligned with editorial calendars and campaign objectives across international teams. Published and adapted content across platforms while monitoring performance through GA4 and Excel KPI dashboards. Supported campaign reporting and internal communications, ensuring structured execution and measurable outreach efficiency.
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Social Media Intern
Lighthouse Communities Foundation
Apr 2023 – Oct 2023 | Mar 2024 – May 2024Managed multi-platform content calendars and produced 50+ visual and short-form video assets across LinkedIn, Instagram, Facebook, and YouTube. Contributed to approximately 40% growth in engagement within six months by combining structured content planning with performance tracking dashboards. Coordinated cross-functional communication to maintain brand consistency and campaign alignment.
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Marketing Intern
AR Printers
Oct 2022 – Jan 2023Supported B2B marketing operations through structured campaign coordination and market segmentation analysis. Assisted in preparing communication materials and tracking inquiry-related performance indicators. Contributed to refining targeting approaches to improve campaign efficiency and client acquisition support.
Projects
Marketing Strategy, Performance & Digital Execution Projects
Research
The Impact of Computer Mediated Communication (CMC)
Independent research exploring how digital communication environments enhance learning performance, collaboration, and structured interaction.
Marketing
SEO Audit – Moonstock Hammock
Full technical and on-page SEO audit evaluating meta tags, keyword optimization, and page performance to improve organic search visibility.
Marketing
JBL – Digital & Social Media Marketing Strategy
Developed a comprehensive digital marketing strategy focusing on brand repositioning, event sponsorship, and multi-channel campaign execution.
Analytics
Zalando – Greenwashing Impact & Financial Prediction
Analyzed the impact of greenwashing-related media sentiment on Zalando’s financial performance using regression models and predictive analytics.
AI
Hand Sign Recognition – Neural Networks
Developed a convolutional neural network (CNN) to recognize American Sign Language gestures from image datasets.
Marketing
Email Marketing Campaign – Riviera Resort
Developed a segmented email marketing campaign promoting Riviera Resort as a monsoon weekend getaway near Pawana Lake, targeting urban travelers seeking short nature escapes.
AI
AI Automation Workflows – n8n
Built and deployed 10 live automation workflows in 5 days using n8n, focusing on AI-driven processes, lead management, and real-time automation systems.
Skills & European Market Adaptability
Equipped to deliver value in competitive international markets
Skills Taxonomy
Technical & Analytics
Marketing & Advertising
Content & Creative
Collaboration & Tools
Soft Skills
Translating Experience to Europe
French Startups & Scale-ups
Bringing an agile and structured working style, easily adapting to fast-paced environments, rapid iteration, and evolving team goals.
International Remote Teams
Proven ability to manage asynchronous workflows, maintain clear communication, and deliver consistent results across time zones.
B2B Marketing Teams
Capable of executing structured editorial planning and supporting long sales-cycle content strategies.
European NGOs
A highly adaptable approach emphasizing cross-disciplinary collaboration and audience-centric communication.
Education & Certifications
Recommendations
"Jaijeet demonstrated strong content creation skills, creative problem-solving ability, and strategic thinking throughout his internship. Within six months, he contributed to nearly 40% growth across our social media platforms. His analytical mindset, execution consistency, and eagerness to learn make him someone I confidently recommend."
"Jaijeet stands out for his intellectual curiosity, structured thinking, and strong analytical foundation. His research work and marketing projects reflected clarity, depth, and effective communication. He approaches challenges with maturity and discipline, making him well-suited for data-driven marketing environments."
"Jaijeet consistently demonstrated strong critical thinking, academic discipline, and the ability to present well-structured ideas. He combines analytical reasoning with effective communication and responsible execution. I confidently recommend him for roles requiring strategic and structured thinking."